Glossary
Glossario
Il gergo, demistificato. Slang della community, termini scientifici, e cosa significano davvero.
Looksmaxxing
Pratica di massimizzare il proprio aspetto fisico con tecniche deliberate: grooming, skincare, allenamento, nutrizione e, all'estremo, procedure estetiche. Nato come slang da forum, ora è un genere di contenuti mainstream.
Ha passato un anno a looksmaxxare e la mascella ha finalmente raggiunto gli zigomi.
Softmaxxing
La metà non invasiva del looksmaxxing. Skincare, sonno, postura, dieta, allenamento, mewing, grooming. Reversibile, economico, ed è dove vive la maggior parte del ritorno realistico.
Rifiuta gli iniettabili e fa softmaxxing solo con sonno e SPF.
Hardmaxxing
La metà invasiva. Botox, filler, laser, restauro dei capelli, chirurgia ortognatica o maxillofacciale. Leva più alta, irreversibile di default, sensato solo dopo aver consolidato le basi.
Ha hardmaxxato il mento con il filler prima ancora di sistemare il sonno.
PSL
Scala di attrattività da 1 a 8 il cui nome viene dai tre forum PUAHate, Sluthate e Lookism. Ha codificato il vocabolario looksmax e l'ossessione per le misure facciali al millimetro.
Sulla scala PSL si legge come un 6 alto, 7 basso.
Mogging
Surclassare visibilmente qualcuno in attrattività quando gli stai accanto. Comparativo, fotografico, un po' crudele. Il verbo preferito del trend.
Accanto a Clavicular, persino Sean O'Pry stava facendo mogging alla stanza solo a fatica.
Mogged
Passive of mogging. Being visibly outclassed by someone next to you, in the photo, on the panel. The receiving end of a frame mismatch.
He was mogged into oblivion by the new model at the show.
HTN
High-tier normie. A man who is solidly above average in attractiveness without being canonically Chad. The realistic ceiling for most healthy, well-groomed adults.
He is a clean HTN, not a Chad, and his dating life reflects that.
MTN
Mid-tier normie. The statistical middle of the male attractiveness distribution. Neither penalised nor rewarded by the lens, just present.
Most of the men in any given office are MTNs.
LTN
Low-tier normie. Below-average male attractiveness as the community ranks it, usually due to one or two visible structural traits rather than overall composition.
An LTN with a great frame can still outperform a tall HTN.
Chad
Il canone maschile top-tier della community. Mascella squadrata, hunter eyes, canthal tilt positivo, zigomi definiti, frame largo. Un composito, non una persona reale, usato come metro di paragone.
È un Chad su ogni metrica tranne l'altezza.
Stacy
La controparte femminile di Chad. Alta armonia, lineamenti neotenici, frame a clessidra. Anche lei un composito, anche lei fittizia, anche lei usata per classificare persone reali.
Stacy è una categoria, non una persona, e quasi sempre lo si dimentica.
Becky
Community label for a mid-tier woman. The female counterpart of normie. Charged language, useful only as a marker of how the lexicon flattens people.
The forum thread called her a Becky and the thread was the problem.
Femcel
Female involuntary celibate. Community jargon, originally a small offshoot of the manosphere lexicon. Charged term, often used to dismiss women's complaints about dating.
She wrote about loneliness and the comments called her a femcel.
Incel
Involuntary celibate. The original PSL-adjacent community whose lexicon seeded looksmaxxing. Politically loaded, and the source of most of the trend's least defensible framings.
The vocabulary is incel-origin even when the TikTok is friendly.
Halo effect
Psychology term. A single attractive trait causes observers to assume other unrelated positive traits, like intelligence or trustworthiness. The cognitive backbone of why looks compound.
The halo effect is why a strong jaw also reads as confident.
Frame
Larghezza di spalle, clavicole e tronco rispetto a testa e vita. Reso popolare dal ciclo Clavicular come il nuovo volto. Ciò che non puoi cambiare facilmente dopo la pubertà.
Il frame è la leva che la palestra muove davvero.
Clavicular
Braden Peters, the looksmax icon whose visible clavicles and frame ratio dominated 2026 New York Fashion Week. The name became a shorthand for the frame-first era.
The Clavicular era moved the conversation from face to frame in one season.
Canthal tilt
L'angolo della linea che va dal canto interno al canto esterno dell'occhio. Positivo quando il canto esterno è più alto. Tratto looksmax centrale, misurabile in millimetri.
Il suo canthal tilt si legge come un pulito positivo cinque.
Hunter eyes
Occhi infossati con canthal tilt positivo, supporto zigomatico laterale e palpebra superiore piatta. Il canone looksmax per l'area oculare maschile.
Gli hunter eyes sono soprattutto struttura orbitale, non gli occhi in sé.
Positive tilt
A canthal tilt in which the outer corner of the eye sits above the inner corner. Read by the community as more masculine and more attractive in male faces.
A small positive tilt does more for the face than most people realise.
Negative tilt
A canthal tilt in which the outer corner of the eye sits below the inner corner. Read as more childlike or, in the looksmax lexicon, less ideal in male faces.
A slight negative tilt reads as softness, not a defect.
Recessed chin
A chin that sits behind the vertical line of the lower lip in profile. A frequent target for filler or genioplasty in hard maxxing. Often misdiagnosed in well-postured faces.
He thought his chin was recessed; it was just his neck posture.
Gonial angle
The angle at the back of the jaw where the mandible turns from horizontal to vertical. The looksmax sweet spot sits around 115 to 122 degrees in the community canon.
A sharp gonial angle is what reads as a defined jaw under the skin.
fWHR
Facial width-to-height ratio. The width of the face at the cheekbones divided by the height from upper lip to brow. Used in research and, loosely, in looksmax discourse.
A high fWHR correlates with the perception of dominance, for better or worse.
Dimorphism
The degree to which a face carries male-typical or female-typical features. High male dimorphism is the canonical Chad reading; high female dimorphism is the canonical Stacy reading.
Dimorphism, not symmetry, drives most of the attractiveness signal.
Harmony
Visual coherence across the thirds of the face and between features. The trait that explains why some uneven faces still read as beautiful and some perfect ones do not.
Harmony is what turns a list of features into a face.
Angularity
The sharpness and definition of facial features, especially the jaw, cheekbones and brow. Often confused with low body fat, frequently dependent on it.
His angularity is half bone and half cut from training.
Mewing
Tenere la lingua piatta contro il palato, labbra chiuse, denti in contatto leggero, respirando dal naso. Dal nome dell'ortodontista John Mew. L'effetto scheletrico negli adulti è contestato.
Fa mewing da due anni e la mascella è più affilata, in modo misurato.